Eagle and Eagle parts was originally owned by the American Motors Company. Eagle was the brand name of the last of American Motors' last line which designed Eagle parts, assembled and sold Eagle vehicles in the United States. The Jeep/Eagle division of Chrysler Corporation was formed after Chrysler's 1987 buyout of American Motors. The vehicles were marketed primarily by AMC dealers along with Jeep products.
Eagle parts for two of Eagle's first models, the Eagle Premier and the Eagle Medallion, were specially designed in cooperation with its former corporate partner Renault. The remainder of Eagle parts and vehicles were simply re-badged versions of cars sold by other divisions under the parent company, as well as some imports from Asia.
Most of Eagle's models and Eagle parts were offered in dealerships under the Chrysler umbrella-Plymouth, Dodge, and Mitsubishi dealerships under different guises. Jeep vehicles were quite popular and profitable, so most of the division's marketing resources flowed to the Jeep product range rather then in Eagle and Eagle parts. Since Jeep's products had better recognition and higher profit margins, many dealers placed greater emphasis on Jeeps, and considered the line of Eagle parts and line of passenger cars to be a distraction to that business. This merging may have helped the individual dealerships sell Eagle parts and vehicles, but it eroded the desirability to carry Eagle parts and vehicles line because it was already so similar to its existing lines. Most dealers wanted to simplify their inventory and focus their marketing on just a few models.
Throughout its very history, the Eagle brand suffered from a lack of product recognition and lack of interest in Eagle parts. The Eagle parts brand was phased out in a series of stages. In 1996, Chrysler discontinued the Eagle Summit, in 1997; the Eagle Vision was discontinued along with other Eagle parts. After a decade of slow sales, Chrysler Corporation discontinued the Eagle brand in 1998, with the Eagle Vision's successor becoming the Chrysler 300M in 1999. The remaining model the Eagle Talon was discontinued in 1998, along with the whole Eagle parts and Eagle vehicles brand.
Due to the incredibly short life span and lack of popularity for the Eagle brand, Eagle parts can sometimes be difficult to source. You will find the best Eagle parts and discounts with the best Eagle part standards.